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How to Find the Perfect Cosmetics Manufac­turer (Ultimate Guide)

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Table of Contents

How do i find the perfect Cosmetics manufac­turer ?

Finding the right cosmetics manufac­turer for your project can be a big challenge. Especially in the outdated cosmetics industry,

many reputable manufac­turers rely on word-of-mouth recom­men­da­tions, which is why they are unfort­u­nately often hard to find (online).

And once you’ve found a contact, you still have to figure out if the manufac­turer is a good fit for you and your project.

This is why so many people go through a vendor like us to have direct access to a large vendor network. 

However, if you currently looking for the right makeup or cosmetics manufac­turer by yourself, you should consider these four options:

Conduct research on the internet for a market overview over the cosmetics industry

There is plenty of infor­mation about the private label cosmetics market on the internet

and you will find answers to the most important questions.

Learn more about industry leaders, lesser-known cosmetics manufac­turers,

and product types according to your area of interest.

Anyone who wants to manufacture cosmetics should do thorough research on the internet or specific business direc­tories.

Visit various cosmetics trade fairs and get to know all types of cosmetic suppliers

Visiting a trade show allows you to get in touch with the cosmetic and makeup companies,

learn about the corporate culture, take relevant contacts and test a selection of products.

Personal contact is worth a lot but often has a high price.

For example, to attend one of the hottest cosmetics fairs in the world, such as Cosmoprof, you have to travel to Bologna or Singapore,

and it is not easy to afford such costs before the business has started.

Search and read online reviews about cosmetics supplier

Customer reviews are worth their weight in gold and you can draw valuable conclu­sions from the successes and failures of others.

Therefore, always look at reviews and customer feedback first.

A quick phone call with other customers of the manufac­turer can quickly determine whether it is worth working with the cosmetics manufac­turer.

Shot from elevated position of an entrance hall to a large cosmetics fair with modern architecture and many people

Ask the cosmetics supplier for product samples

Most serious cosmetic manufac­turers are willing to send you, the potential customer, various product samples.

Usually, you must register a company to prove the corre­sponding data such as VAT number.

After you have narrowed down the manufac­turers according to your needs, you can request product samples according to your interests.

You can only know the actual quality of a manufac­turer by testing out their products. 

Especially in the case of a private label production, the products should meet your requi­re­ments and represent your name in the best possible way.

Because you only have limited choices to adjust the already existing products to your need.

Before the products get manufac­tured, the samples should be exactly according to your ideas and an agreement should be written down.

However, be cautious when cosmetic suppliers would rather not send you samples or when they charge you with high expenses.

These are often manufac­turers who earn their money with samples and are not convinced of their products.

Especially on Alibaba & co. you will typically experience this. Be careful!

Portrait of woman with reddish hair holding two nail polish bottles in red and pink color to camera
A woman with white top. holding three nail polishes in red, nude and pink colors in front of her chest.
Shot of a hand with pink painted nails and three colored stripes on the skin to demonstrate the color of a nail polish.

How do I recognize a good Cosmetics manufac­turer?

Once you have contacted a manufac­turer, you still need to check cautiously whether it is the best fit for your company.

This can be a real challenge for many newcomers to the industry

because you need to take a close look at the condi­tions, requi­re­ments, regula­tions, safety standards, and ingre­dients.

If you want to save your time and nerves, a private label manufac­turer is probably the better choice.

Even if you wish to develop custom products, you should take a private label product as a basis and develop it further.

You can customize every­thing and develop your very own creation of this product.

Contact us, and we will take care of every­thing for you, so you can concen­trate on your core business.

If you prefer to do every­thing by yourself and search for someone to manufacture your goods, you should consider the following things.

Pay attention to certi­fi­cation standards for your cosmetic products

Be sure to find a cosmetics manufac­turer that complies with the regula­tions of the standards in the country of marketing.

If your products are made in the United States, they will be regulated by the FDA and subject to specific cosmetic labeling guide­lines.

The FDA does not test for safety but ensures compliance with certain manufac­turing standards.

Furthermore, under a voluntary regis­tration program, manufac­turers, ingre­dients, frequency of use, and consumer infor­mation are listed.

This is intended to increase customer confi­dence in the cosmetic product.

Be careful with government regula­tions & safety standards

Not all products from cosmetics manufac­turers are made in European countries,

so suppliers from overseas, Scandi­navian or Oceanic countries offer their beauty products on the market at much cheaper prices.

Even though it is tempting to resort to low-priced products, these products may not stand up to purity standards or legal requi­re­ments.

Low-quality imported products are prone to customer complaints and pose risks in legal product safety issues.

You should be especially careful with low order quantity products.

Watch out for high-quality ingre­dients

Ingre­dients can have an enormous impact on your company’s image,

which is often undere­sti­mated, especially at the beginning, and people resort to inferior ingre­dients.

You should think exten­sively about how you want to position your company in the market.

Find out in advance about the product manufac­turing process and where the manufac­turer sources its ingre­dients.

Look for ingre­dients from natural, vegan, animal-free, or certified fair trade sources that meet the needs and standards of your target audience.

Make sure the manufac­turer meets certi­fi­cation requi­re­ments and produces according to them.

Production of makeup in a factory. Pink liquid in an industrial environment. Lady wearing rubber gloves while working with liquids

Look for a cosmetics manufac­turer with a compre­hensive service

How custo­mized your cosmetics product will be, depends on how much you’re willing to spend.

Cosmetics manufac­turers usually distribute their products based on customer prefe­rence and available budget.

The simplest coope­ration refers to the selection of products and packaging from stock, with the product name and formulas already specified.

In this case, your brand name and logo will be applied to the standard formu­lation.

The more expensive option is the custo­mization of the formu­lation, packaging, and branding.

Check this blog article if you wanna learn more about the diffe­rences between private and white label cosmetics.

Especially at the beginning of your entre­pre­neurship, try to find manufac­turers where you do not have to place large orders and start your marketing activities with small batches.

Common Questions about Cosmetics Manufac­turers

Where is most cosmetics manufac­tured?

This question arises for almost everyone who wants to manufacture cosmetics.

Cosmetics is produced in almost every country.

However, there are serious diffe­rences in the variety, quality, and degree of specia­lization of the products offered.

For example, it can make a lot of sense to have mascara produced in Italy and eyelashes in Indonesia.

There are different condi­tions in different countries, which is why world market leaders of various makeup products are located in different countries.

It’s best to buy your product range from different countries to find out which country best suits your desired product. 

What is a cosmetics manufac­turer?

A cosmetics manufac­turer is a company that creates and sells a range of products designed to enhance or improve a person’s appearance.

This can include makeup, skincare, haircare, and fragrance products.

Some cosmetics manufac­turers also offer products that are intended to improve the health and wellness of their customers,

such as dietary supple­ments or vitamins.

What is the diffe­rence between a conven­tional and a private label cosmetics manufac­turer?

A conven­tional cosmetics manufac­turer creates products under their own brand name

and sells them through various retail channels.

Private label cosmetics manufac­turers, on the other hand, create products that are then sold under a different brand name,

often that of the retailer or company that commis­sioned the product.

So if you are planning to start your own cosmetics brand, you should search for a private label cosmetics manufac­turer like us.

How are cosmetics manufac­tured?

The process of manufac­turing cosmetics typically starts with selecting a formula

that includes a variety of natural and synthetic ingre­dients that work together to achieve a specific result,

such as improving skin texture or enhancing hair volume.

Once the formula is estab­lished, you will then select the packaging that best suits the product and its target market.

After the formula and packaging have been chosen, the manufac­turer will begin producing the product in bulk using specia­lized equipment and machinery.

The ingre­dients are blended together according to the formula,

and the finished product is then filled into the chosen packaging, whether that’s a bottle, jar, or tube.

Once the product has been filled into the packaging, it undergoes various quality control checks,

to ensure that it meets the manufac­tu­rer’s standards for safety, effec­ti­veness, and quality. 

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With our worldwide network, we can help you find the right manufac­turer for your project.

Unfort­u­nately, we are not allowed to tell you which well-known brands manufacture their products at which manufac­turers.

But thanks to our long-standing partnership,

we can get your cosmetic products manufac­tured by the same manufac­turers as Dior, Chanel, Tom Ford and many more.

We get much lower minimum purchase quantities and better condi­tions from many suppliers than if you inquire yourself.

So don’t hesitate to contact us directly.

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Request your desired cosmetic products in just a few minutes
and we will help you in the best possible way.
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Charlotte Wagner

"After my Bachelor & Master's degree in Beauty Management at the mAHS (media Akademie Hochschule Stuttgart), I work full-time in consulting for start-ups and medium-sized companies in the cosmetics industry.
I discovered my passion for writing at an early age, so that I pursue it as a as a hobby author."

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